Nike Store Philippines
Prospects for the future: will have been rising because of profound knowledge
Reporter: The current number of second and third line of Nike Air Max footwear brands in the international market, rose to an inline layout?
Beijing-liter inline Shoe Company Assistant General Manager Wang Qiang: We are very optimistic about the second and third tier markets throughout the country now has nearly 300 dealers, shops and broad network. Second and third line is we need to intensify the development of the market, do a lot of related work, such as standardization, scale, but does not advocate directly over open Guide. We are very cautious in this regard, or to encourage our distributors, the franchisee of cooperation, then, we will guide them to a brand requirements, standardized management.
Beijing-liter inline Nike Air Max 90 Shoe Company Assistant General Manager Wang Qiang: inline-liter currently in the domestic market oriented. We registered the trademark in Europe, the pre-operation for the future to be a foreshadowing into foreign markets, to avoid danger. Now the operation is truly a special distributors and Japan, there is no formation of the store, which is inline an attempt to rise out of the country.
Through the feedback of customers abroad, inline rise in Japan, Korea, the Philippines, Malaysia, Indonesia and Singapore and other countries have a certain market, when many people made a special trip to China to buy our shoes. I remember one of the first store in Singapore to meet the guests, he little knowledge of Chinese, but then that money to buy shoes but I remember very accurate NO. I asked him to understand why this brand-liter inline? He said his father is the past, in his temporary to Beijing, his father told him very clearly linked to the rise in Which Nike Air Max 2009 shoes. The Chinese concentrated liter inline countries are potential markets for our key overseas markets to be developed.
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